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Friday June 23rd 2017

HOW TO: Get Real-Time Traffic Reports on Your iPhone

This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here. The series is made possible by Microsoft BizSpark.

aha-260Name: Aha Mobile

Quick Pitch: Aha Mobile is an iPhone app that taps into the collective wisdom of actual drivers to create customized travel information for you.

Genius Idea:Navigation apps and GPS systems let you know how to get where you’re going, but what about other utilities for drivers who already know the route? Aha Mobile is a service designed to provide useful utilities to drivers while on the road.

Their first product is a free iPhone app that provides details on traffic flow, points of interest nearby, and short audio message “shouts” from other drivers who might have useful information about the route ahead.

The Aha Mobile app is designed for ease of use while driving, although they stress it should only be used when traffic conditions permit (and you’ll want to check your state laws relating to cell phone use in the car as well). With large buttons and graphics in a simple interface, it’s easier to pull out relevant information at a glance than trying to make sense of a small map.

After firing up the app you’ll see 4 buttons: traffic, shout room, nearby, and settings. The latter is where you can enter your personal details, including your Facebook and Twitter accounts for pushing your shouts out to your social networks.


Traffic, Nearby, and Shout Rooms


In the Traffic pane you’ll see the major highways nearby your current location, or you can select a different region or corridor to monitor as well. Icons at right will be colored green, yellow or red depending on how well the traffic is flowing on each. A face icon indicates one or more “shouts” are available for this route, either from other drivers or from industry sources INRIX and Clear Channel. Shouts can include information about how traffic is flowing, congestion, accidents, and other relevant major incidents that might impact your route.

The Nearby pane offers similar functionality to a GPS unit’s points of interest (POI) feature, letting you know where the nearest coffee and food sources are. The app also pulls data from Yelp to give you reviews of each destination, as well as SitorSquat to locate nearby clean restrooms.

In the Shout Room, there are a few interesting ways to both send and receive short 15-second audio messages. In the local shout room you can leave messages or listen to recordings from other drivers near that area. In the Bad Driver shout room, you can vent your frustrations about other drivers and listen to some pretty entertaining updates from others using the app from around the country. Lastly, a unique Caraoke room lets you record 15 seconds of your best “sing along to the car radio” rendition and listen to the caterwaulings of other drivers as well.

Having now launched on a regional basis with support for the top traffic cities including Los Angeles, Washington DC, New York, Boston and more, Aha Mobile will be adding support for new markets throughout the fall. It’s an interesting twist on navigation and driving applications, with a glance-friendly design and some fun and quirky touches like the Caraoke room and the road rage shouts.

It’s also an app that will grow more valuable with the network effect as more users utilize the service. If you’re in one of the markets it currently serves and do a lot of commuting, the low cost of free means Aha Mobile might well be worth checking out to see if you find it useful on your next drive.


Spark of Genius Series Sponsored by Microsoft BizSpark


BizSpark is a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. There are no upfront costs, so if your business is privately owned, less than three years old, and generates less than U.S.$1 million in annual revenue, you can sign up today.

Entrepreneurs can take advantage of the Azure Services platform for their website hosting and storage needs. Microsoft recently announced the “new CloudApp()” contest – use the Azure Services Platform for hosting your .NET or PHP app, and you could be the lucky winner of a USD 5000* (please see website for official rules and guidelines).”


source: Mashable
Posted By: Internet Marketing News

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Reader Feedback

5 Responses to “HOW TO: Get Real-Time Traffic Reports on Your iPhone”

  1. Brandon Doll says:

    Online marketing is not just for the ongoing product, making a website or for letting customers buy items online. Online marketing can also include how a business proprietor can engage a work team. The measure of people who are taking computers, web design, and learning to host websites proves just how productive online marketing can make the employer, the employees, and the independent contractors. And with a sufficient Internet savvy team, your business earnings can increase too.

  2. Landon Risatti says:

    Between me and my husband we’ve owned more MP3 players over the years than I can count, including Sansas, iRivers, iPods (classic

  3. Ngoc Hoscheit says:

    After searching for this information, I will have to say most people agree with you on this topic.

  4. Jordan C. Brice says:

    Worked right out of the box. Hard to tell that it is refurbished. It came with 6 voices and had the option to download more. Keep in mind that the maps are not the most current – the cost to download the current maps was more than the cost for the unit – but the maps that came with it worked fine for us. We gave this to our daughter – who is now an expert at getting off the jamed highway and finding her way on the back roads. This unit allows you to change the information that is displayed, although we just picked one display type and that is what we use all the time. This unit has a battery, so you can use it out of the car, and it came with an AC adapter so you could charge it at home – I guess a hiker could use it. We bought it for the low price, and it seems to work great – we recommend this GPS.

  5. Stephie says:

    I thought the post made some good points on Internet Marketing News, On a related topic for simple stuff i use python to get or simplify data for extracting data, but for larger projects like files, the web, or documents i tried extracting data which worked great, they build quick custom web scrapers, extracting data, and data parsing programs

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